In the News
powered by Ovast-
The Mother Of All Branding Opportunities
fastcompany.com 1 week, 6 days agoMother's Day recently got me thinking about the power of Mom. No, I'm not talking about her power to get us to finish all our vegetables or clean up our rooms--I'm talking about her power in 2012 to brand. Let's face it, the American mother is an incredibly iconic figure that is constantly changing and growing. That evolution is most evident from television over the years; from the sweet 1950s apron-and-pearls portrayals provided by Donna Reed and June Cleaver to today's TV housewives that are both Desperat










Loading More Stories