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'Men In Black 3' Is Latest Show Of Film Studios' Marketing In China
latimes.com 19 hours, 40 minutes ago'Men in Black 3' star Will Smith talked with moviegoers in Beijing via Skype after the Sony film was shown. The move demonstrates the growing importance of the Asian nation to Hollywood.BEIJING , Will Smith appeared live in Beijing last week, talking via Skype, on a giant movie screen, with Chinese moviegoers who had just watched him star in "Men in Black 3."
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News Corp. Buys Stake In Chinese Film Studio
latimes.com 2 weeks, 1 day agoBEIJING , Twentieth Century Fox parent News Corp. has agreed to acquire a 19.9% stake in Beijing-based Bona Film Group, the latest attempt by Hollywood to cash in on Asia’s biggest movie boom. It also signals the global aspirations of China’s second-largest independent movie production and distribution firm. News Corp’s investment comes after a 30% jump in China’s box office sales last year to $2.1 billion. In the first quarter, China passed Japan as the largest overseas theatrical market for Hollywood film









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