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Hold The Phone , How The Future Of Web Advertising Is Linked To The Call
techcrunch.com 2 weeks, 4 days agoWe’re all now familiar with how adwords campaigns on Google work. You buy keywords commonly used in search terms, such as “plumber in X town”, and send people to a response mechanism, usually a web site. But increasingly that response mechanism is not a just a web site but a phone number as well , sometimes it’s even just a phone number. But these days it’s rarely an ordinary number , it’s usually a ‘smart number’ that performs certain kinds of actions and sends data, just like browser calls a web page and
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New York City’s Green Book Becomes Online Directory
nytimes.com 3 weeks agoThe Green Book, which generations of lobbyists, journalists and others have used to find out who does what in New York City, has been converted to an online directory.
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